Tom Chandler writes a witty post about a new sleep condition, sleepwriting. It seems we all now finally have an excuse when we next send an embarrassing email that we shouldn't have. 

Biggest Menace Facing Copywriters Ever (So Far This Week): Sleepwriting

Google's new voice-recognition search tool for the iPhone has problems understanding Australian accents, leading to some bizarre answers to spoken queries. Similar problems have been reported in the U.K. with regional accents.

Users down under have noticed searches for the word "iPhone" can return pages of results for "priceline", "mustang" or simply a message saying "try again."

The number eight becomes a search for "ike", seven turns into "Clinton", and don't even try searching for the number six.

Google recommends the tool, which is available as a free download for the iPhone and iPod Touch in Apple's Application Store, works best with a North American accent.

It seems again a case that for anything outside of America, there be dragons. It is surprising that large "international" companies take this attitude. I recently complained of Goolge ignoring my browser language preferences.

Another great example is LinkedIn.com. Obviously if you want to do international business networking, you have to speak and write English. It seems all too hard for the Americans to comprehend that there is a world beyond their shores. Xing.com while developed by Germans, are very conscious of the need to speak multiple languages, hence the greater uptake and multi-lingual networking taking place there.

We may now live in the global village, but we do need to make an effort to reach out to each other and communicate in ways best understood by the people we engage with.

For the uber-geeks or the down right nerds, today is a day to rejoice. Monty Python have created their own YouTube channel. In their own words, "For 3 years you YouTubers have been ripping us off, taking tens of thousands of our videos and putting them on YouTube. Now the tables are turned. It's time for us to take matters into our own hands."

It seems the great comedians have come to agree with the maxim, if you can't beat them, join them, as digital age of media on demand is irrevocably changing our thoughts towards access and usage. 

It was also revealed today that their famous dead parrot sketch might not be so original.An ancestor of Monty Python's famous Dead Parrot comedy sketch has been found in a joke book dating back to Greece in the 4th Century.

Philogelos: The Laugh Addict, which has been translated from Greek manuscripts, contains a joke where a man complains that a slave he was sold had died.

"When he was with me, he never did any such thing!" is the reply.

A NEW type of internet that can send information in deep space has been successfully tested by NASA.

The technology sent dozens of images from a NASA spacecraft to Earth
over 32.4 million km – almost ten times the distance between Earth and
the moon.

This deep space internet may one day be used to transmit messages at the speed of light between planets.

Now spammers can find you no matter what corner of the universe you live in.

http://www.news.com.au/technology/story/0,25642,24675320-5014239,00.html

In a moment of synchronicity, following my post about a projected increase of internet marketing budgets I discovered an article about internet marketing costs.

Ian Lurie has some put forward a basic out line of realistic costs for internet marketing.

Strangely many businesses still have expectations that internet marketing costs next to nothing. As they say, you get what you pay for.

Sixty percent of chief marketing officers (CMOs) intend to spend more than half of their total budgets on internet marketing in the next 12 months, a new survey has found.

This is likely to result in a decline in expenditure on more traditional channels of marketing, the poll by Rackspace indicated. The survey found that out of 130 marketing bosses, 61 per cent will make the online medium their biggest outlet in 2009, despite 40 per cent saying they have had difficulties in the past due to technical problems, New Media Age reports.

However, the majority of respondents said they believed the effectiveness of social networking campaigns in an online strategy was limited, with only 35 per cent of CMOs stating that they thought the online medium offered the best results transparency.

Furthermore, the survey showed that not enough marketers are considering website performance when rolling out new campaigns – fewer than half (48%) of respondents said that they took steps to make sure their websites could cope with higher traffic levels when running an internet marketing campaign.

Last month, TNS Media Intelligence research found that US advertising spending was on the decline, with a 1.6 per cent drop during the first half of 2008.

However, online advertising was one of the few sectors that bucked the trend, with spend increasing by eight per cent. A recent eMarketer report suggested that spending on search marketing in the UK will rise to more than £2 billion by the end of this year. While in the U.S., a recent study commissioned by the American Marketing Association and carried out by the Fuqua School of Business at Duke University revealed that US business-to-business product marketers intend to increase online spending by 12.87 per cent in the next 12 months, eMarketer reports.

Dean DeBiase of TNS remarked: "It appears marketers are placing an emphasis upon enhanced efficiencies for their brands and the ability to engage with well-defined audiences to ensure ever greater return on investment."

Social networking sites are enticing more people to them than porn sites. A recent study by Bill Tancer, a self-described "data geek" and General Manger of the Internet tracking company Hitwise, has concluded that porn searches have gone flaccid while people seem to be more interested in social intercourse. He said surfing for porn had dropped to about 10 percent of searches from 20 percent a decade ago, and the hottest Internet searches now are for social networking sites.

“As social networking traffic has increased, visits to porn sites have decreased, young users spend so much time on social networks that they don't have time to look at adult sites.” Tancer said.

Tancer, in his new book, "Click: What Millions of People are Doing Online and Why It Matters", said analyzing web searches did not just reflect what was happening online but gave a wider picture of society and people's behavior. 

Tancer said the change in communication patterns was one of the most noticeable shifts in society in the past five years — a key point for marketers seeking to learn about their audiences.

In terms of behaviour, Tancer says his study also shows searches for anti-depression drugs spike around Thanksgiving, people are more interested in tropical storms since Katrina.

Tancer said the current obsession with celebrities was also reflected through web data, with celebrity websites garnering more attention than sites devoted to religion, politics, well-being and diets combined – and there is no sign that this is waning.

This celebrity mentality had also overlapped into the November presidential election in the United States with surfers looking for images of Republican vice presidential candidate Sara Palin rather than looking for her policies.

"A lot of the focus around the candidates in general is image based. People want to know how tall Barack Obama is and also to search for their families," he said.

Google's recently released Chrome browser was created not just as web surfing tool. Google has its eyes firmly set on Mircosoft's Office market as evident from the company's blog, Sundar Pichai, vice president of product management, and Linus Upson, engineering director, made no bones about what Google wanted to do when it designed Chrome:

"We realized that the Web had evolved from mainly simple text pages to rich, interactive applications and that we needed to completely rethink the browser. What we really needed was not just a browser, but also amodern platform for Web pages and applications, and that's what we set out to build."

But don't expect to be switching all of your productivity tools over just yet. Its a matter of watch this space… for now.

Chrome condition of service that effectively lets Google use any of
your copyrighted material posted to the web via Chrome without paying
you a cent.

Google Chrome Browser

The internet is a buzz since Google's release yesterday of its browser named Chrome. There are many wild predictions about its future, what it means for Microsoft and Firefox and a share of nay sayers. I downloaded and to it for a test drive myself. But I waited a day to see what reactions would be and if more detailed information came to light before I went shooting my mouth. Overall the reaction seems to be very positive.

A number of things stand out about Chrome.

1. On the surface, its page rendering seems fast. It uses WebKit
2. Browser tabs are spawned as separate tasks. This the most talked about feature so far, because it means that if one website's scripts are running slow, the other tabs will not slow down. The problem child can then be killed off. This point gets my vote.
3. Chrome uses the V8 JavaScript engine. It means Chrome has speed advantages over many of the other browsers.

The general consensus seems to be that the new browser is clear pitched at web applications, and specifically web applications that continue to work when off line. Many see this as the way of the future, where applications are not tied to any one particular operating system, and are available anywhere, any time.

The browser then coupled with Google's Gears, a collection of web widgets, clearly puts in competition with Adobe's Air and Microsoft's Silverlight. As JavaScript engines become faster and if a standard HTML video element was adopted, the future looks dim for these two proprietary platforms. This is one point that seems to have garnered much applause from the technical community.

The next thing that seems to be rather sensational and wildly exaggerated, is that Chrome is Window's killer. As many people have pointed out, Chrome needs an operating system to support it. So Windows is not about to go away. But, where it does spell trouble for Microsoft, is when Chrome and other browsers create a fast, stable platform for web based productivity software, its Office cash cow is in serious trouble.

For me, it has been interesting to use Chrome for the past day, but four things stop me from using it more regularly.

1. No add ons – I love my Firefox ad blocker, Firebug development debugging tool, as a developer, I can't live without this one.
2. Its CSS rendering is not up to date. It fails the Acid 3 test. My WordPress admin theme does not work properly. So I'm using Firefox right now to write this.
3. There seems to be some JavaScipt incompatibility, some of the WordPress Editor Monkey features didn't work.
4. I can't install Flash. While this Chrome is meant to ultimately mean the demise of this platform, the nearly the whole internet still uses it. For instance, Google's own Analytics.

None of the other browsers are sitting still, so the competition is on. I believe we can expect to see some amazing developments from all of the browsers in the near future.